Owning a clothing line in what is known as the fashion capital of the world is a challenge in and of itself. Trends swiftly get set here, and so do their abandonment. 6% of this city’s workforce has been linked to the fashion industry, and it serves as a headquarter to 900 fashion companies altogether. So, when the top notch companies are going to stand in competition with your newly introduced one, you’ll be left with no margin to compromise on quality, style and marketing.
As a newbie in this realm, we believe you should start with purchasing your merchandise from local clothing manufacturers in New York before you start extending your approach to overseas markets. The benefits you could reap through such a strategy are as follows.
In the beginning, when your revenues are limited, you shall start your business by establishing contact with local small batch clothing manufacturers in New York. They could feasibly provide you with something that goes in line with the latest trends for a limited number of clients. Customized products can this way become a trademark for you to make your way up. Above all, this can save the expenditure which could have otherwise been invested on shipping costs.
Easy to practice exchange and refund policies
You will have to experience working with a number of brands till you become accustomed with one that suits all of your requirements. And to do so, exchange and refunding becomes comfortable with local manufacturers than the ones situated overseas.
Speedy and reliable communication
There are certain pieces of clothing for which you want a prototype designed before they are actually introduced into the market. With local clothing manufacturers, the ease lies in discussing the details you want than as in case of communication with an overseas manufacturer.
Next level: working with overseas’ manufacturers
When you’ve had the privilege of making your way into the noticeable markets of your city (which in your case is NY), and have started to generate enough profit to afford overseas risks and shipping costs, it is then time for you to bring native specialties into your city.
Certain printing, dying and stitching techniques along with a number of varieties in fabrics (of which the most valuable are the ones made with natural fibers) are exclusively available in native localities of their origin. Take for example the case of woodblock printing or what is commonly known as block printing. If you want to introduce the authentic designs local printers in China make with this technique through your brand, you ought to do business with a reputable clothing manufacturer in China.
A reliable clothing manufacturers in New York (i.e. your vicinity) will be your best friend when it comes to taking a start with small batch clothing orders. However, you may endeavor to work with overseas manufacturers once when your clothing line has sustained the challenges of time. That’s because to introduce something novel in the marketplace is what you can feasibly do when you have ample clients to seek authentic art pieces from your outlet.